The goal
ZenaTech, a public technology company, wanted real visibility and credibility with investors and the business community at a critical stage of its growth.
What we did
Hudes Communications planned and ran ZenaTech's first PR media program: shaping the story, finding the right angle for business editors, and reaching out to the reporters who cover the space. We kept the program on track and kept uncovering new opportunities.
The result
A feature story on the front page of the Toronto Star's business section on Saturday, May 17, 2025 — the paper's highest-circulation day of the week — plus coverage in several major industry publications.
“Nelson was conscious and resourceful in helping ZenaTech plan and do outreach for our initial PR media program... giving ZenaTech powerful visibility and credibility at a critical stage of our growth!”
LINDA MONTGOMERY — VP OF CORPORATE DEVELOPMENT AND INVESTOR RELATIONS, ZENATECH